Search
Related Links




    

Informative Articles

Delaware Real Estate – Living On The Water
A classic Atlantic state, Delaware is known for beaches and towns on the Atlantic Ocean. Delaware real estate prices aren’t bad and appreciation is excellent. Delaware Delaware is a state with a lot of coastline. When you think of wind swept...

Home Buyer Beware – Know The Signs Of Real Estate Market Trouble
Lots of articles have appeared recently about the booming real estate market in the United States. Home prices, especially on the East and West coasts, are not only at record levels, but are increasing at record rates. In some areas around...

Home Mortgage
A home mortgage is worth consideration. It refers to a long-standing credit that a debtor obtains from a financial institution or from a property seller. In common, the house is the usual collateral for the mortgage, thus the term "home...

Real Estate Marketing Online -- The Power Of Headlines
Real estate marketing online is about getting people to stop when they visit your website. Then you must get them to follow a desired path through the site. This path leads to your ultimate goal, which involves the reader contacting you directly...

Thinking Vertically
I’ve often wondered why we describe houses and other buildings in terms of square footage. Though we live in a three-dimensional world, when it comes to real estate, only length and width seem relevant. What happened to height, the 3rd dimension?...

 
Dirt And Copper Wires

The innovation of most industries to use telecommunication technology is sending traditional marketing into new heights. Marketing methods that were only accessible to Fortune 500 companies ten years ago.

Internet certainly played a part in crushing the boundaries set by traditional marketing media methods such as TV, radio, billboards, and newspapers. It is however debatable how effective online marketing can reach its defined target market cheaper. Nevertheless with correct online marketing methods the number of internet millionaire has grown steadily over the years.

The internet however removed the personal touch that most experienced sales personnel use to make sales and develop rapport with their clients. Telecommunication advancement is taking big leaps to resolve the lost personal touch and further the success of the online marketing trend.

Hardware and software continuously improve and services become faster and cheaper even in under-developed nations. Telecommunication has created innovations that some industries entire sales process has changed.

Real Estate is a great example of reinventing the wheel. The need for realtors to broker a seller buyer agreement is increasingly losing popularity to cheaper alternatives. Online MLS listings, website listings, online forms, voicemail recordings, voice broadcasting, e-mail alerts have helped buyers and sellers interact with less need to a realtor sell the house.

Contact Center support for sales and customer service saved time for realtors and real estate agencies in answering basic questions and complaints and other related inquiries enabling the industry to focus it’s time into improving it’s services further to serve the general public.

American Real Estate and Mortgage is one of the companies in the USA that uses their website (www.4thishouse.com) to enable buyers and sellers to meet online


either through a “for sale by owner” type listing or traditional MLS listing. This is done using a fully automated system with almost no realtor intervention allowing real estate agents to service client at immeasurable numbers at a time with very little effort.

Contact Center on Demand implementation allows clients to contact agency personnel regardless of their home state and help sell their house efficiently and economically while the agency ensures the quality and control of the personnel. Contact Center on demand technology creates a 24/7/365 operation to address client needs if any such arises.

Web Camera and 360 degree virtual tour technology allow buyers to see and contact sellers at the comfort of their own home. An enhanced toll free number service gives the buyer additional incentive to call sellers even at long distances and saving hundreds on man hours by viewing the houses and talking to the seller before proceeding to physically checking the house itself. Sellers then save time by meeting only qualified and serious buyers since they are only contacted when their listing have been checked and still continue to receive buyer interest.

Technology improves further on computers, PDA and other handheld devices bridging the personal touch gap further and only imagination will stop it from progressing. Selling dirt has never been easier using copper wires. In the future there wont even be copper wires. If wives can be sold online, homes surely can.


About the Author: Carlo Caparras is currently the assistant vice president on marketing for several ISP’s, webhosting, web development, web-services, outsourcing and telecommunication companies including Asterlink, Cylynx and Artemis telecom

Source: www.isnare.com